Manufacturer: Hasbro
This one is pretty self-explanatory. Players squirt some whipped cream onto a pie-throwing arm, then use a spinner to see how many times they have to turn the connected handle.
As the tension in the arm builds, it will eventually snap, sending the whipped cream straight into an unlucky player's face.
Manufacturer: Moose Toys
Similar to "Paw Patrol," the Shopkins property is another recurring hit. The small vinyl toys are easy to collect and inexpensive, similar to Polly Pocket in its heyday.
The Fashion Boutique playset, pictured here, and others like it give collectors a place to act out their imagined stories.
Manufacturer: VTech
Sick of the kids playing with your Apple Watch? Here's a model custom-built just for them.
Features include a photo and video camera with built-in frames and filters, and a customizable clock face. It also includes eight games, a voice recorder, an alarm and a calculator.
Manufacturer: Fisher-Price
For kids who might be too young to enjoy the "Jurassic World" dino, this Imaginext Ultra T-Rex might be more their speed.
Built for children ages 3 to 8, this dinosaur can walk forward, chomp and fire projectiles. By turning a piece above his left hip, he grows as high as 2½ feet.
Manufacturer: Mattel
Forget the basic viewfinder you had growing up. With this virtual reality version, users download the View-Master app, scan the "Pass Card" that comes with the starter kit (this unlocks the scene they want to view), and place their smartphone inside the viewer.
From there, they pull the viewer's lever for the space they want to explore, and are taken there virtually.
Manufacturer: Lego
With Lego recently surpassing Mattel as the world's largest toymaker, it's no surprise that the brand will be a staple on many kids' wish lists.
This new addition to Lego's lineup provides kids ages 14 and up with more than 2,000 pieces to create the Oriental temple and its surrounding village.
Manufacturer: Spin Master
Assembling this hot toy is not for the faint of heart. With 671 parts, six motors and standing 2 feet tall when built, part of the robot's appeal is what kids can learn by putting it together.
Once assembled, the G15 can be programmed by moving its body around — whether in person or via a smart device — or turning on a motion-capture feature that allows it to mimic your movements. It can also respond to voice commands.
A 4-foot tall version is also available for $399.99.
Manufacturer: Just Play
Doc McStuffins is another television franchise that shows up on kids' wish lists year after year. Kids can pretend to be the doctor via this playset, which includes a scale and pretend X-ray machine.
The series is based on a young girl who heals stuffed animals and other toys at her playhouse clinic.